Your employees are great at what they do — whether that’s closing deals, building campaigns, or keeping operations running like clockwork. But when it comes to business email security? That’s not always in their wheelhouse.
And that’s a problem.
Because despite all the firewalls, software, and spam filters you might have in place, your people are still your biggest vulnerability. In fact, under-educated or unaware employees are the most common entry point for cyberattacks — especially in the form of phishing emails, social engineering, and credential theft.
You wouldn’t leave the front door of your office unlocked, right? So why leave your email accounts wide open with just a password?
Two-step verification — also called two-factor or multi-factor authentication (2FA/MFA) adds an extra layer of defense between your business and a would-be attacker. It’s one of the easiest (and most overlooked) ways to drastically improve email security.
Let’s break it down:
Employee enters email and password
Access granted
If a hacker gets ahold of that password — through phishing, a data leak, or sheer luck — they’re in. No alerts. No roadblocks.
Employee enters email and password
A single-use, randomly generated code is sent to their phone (text, app, or authentication tool)
Access granted only if the code is correct and timely
Now, even if a hacker has the password, they’re stuck. Unless they also have the employee’s phone (which is unlikely), they’re out of luck.
Why Two-Factor Verification Matters for B2B CompaniesB2B email accounts are often connected to CRMs, financial data, vendor logins, and sensitive client info. A compromised inbox isn’t just an inconvenience — it’s a potential data disaster. By requiring two pieces of proof (something you know + something you have), you dramatically reduce the chance of unauthorized access. And once it’s set up, it becomes second nature for your team. |
To keep your company and customer information safe, have all of your employees follow these steps to enable two-factor authentication.
It’s not that your employees are careless. It’s that cyber threats are getting sneakier. A seemingly innocent link from a “coworker.” A file download that looks just like a client invoice. A login page that’s almost identical to your company’s portal.
Without proper training, even your top performers can unintentionally open the door to a data breach.
The solution? Ongoing education, simple security protocols, and clear reporting procedures. Empower your employees to be your first line of defense — not your biggest risk.